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Gin Idea is just the Tonic during Coronavirus Pandemic

Desperate times call for desperate measures – of alcohol.

As everyone knows, there’s extraordinary demand for hand sanitiser at the moment to the point where it’s extremely hard, if not impossible, to find on the shelves.

This is a particular problem for the Council as it’s an essential product for our hardworking recycling and waste crews on a normal day – but even more so during the current coronavirus pandemic.

In order to replenish our declining stocks immediately – and keep collections running as normally as possible for 56,000 households – our creative recycling and waste team has come up with a brilliant solution that’s just the tonic. After hearing about similar arrangements elsewhere in the country, they have contacted a young gin business, based in Silverdale, who are switching their production lines to create the sought-after product for the Council.

The Staffordshire Gin Company has the right equipment – and high-strength alcohol used to make gin – on hand at their distillery to make up a recipe recommended by the World Health Organisation involving hydrogen peroxide and glycerol.

The company, which launched in 2018, normally produces a range of artisan products for pubs, bars and restaurants across the country, as well as being available online, but is understandably seeing a dramatic reduction in orders due to people social distancing themselves or even self-isolating. They’re also preparing to open a bar in Newcastle town centre.

The Council has ordered 25 litres of hand sanitiser which has just been delivered to our operational depot – and to top it all off, the unit price is less than our last order.

It’s great to be able to protect our operatives, keep recycling and waste collections running and at the same time provide an income stream for a small, local business in these uncertain economic times.

Jay Davies, co-founder of the Staffordshire Gin Company, added: “We normally produce a range of luxury products so it’s nice to be able to make something that’s functional and essential for those that really need it. I just think it really shows the spirit of the country when local companies and organisations can come together like this in trying times. It’s great to be in a position to help the Council.”

Last updated 25 March 2020

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