Newcastle-under-Lyme Town Deal

What is the Town Deal?

Town Deals are a UK government initiative, designed to address the unique challenges and opportunities faced by smaller towns and cities.

The aim of this initiative is to reinvigorate these areas by channelling investment, promoting economic growth, and enhancing the overall well-being of their communities.

In 2019 the government announced details of 100 new Town Deals as part of a commitment to ensuring that communities across the UK could benefit from shared prosperity. Kidsgrove, along with Newcastle, was one of the lucky 100.

Tailored to the needs of the town

At the core of Town Deals is the recognition that not all towns are the same. Each has its own distinct character and requirements. Therefore, Town Deals are tailor-made to suit the specific needs of the town in question.

They involve collaboration between local authorities, local businesses, and local communities to identify key areas for development and growth.

Bridging the gap

The main objective of Town Deals is to bridge the economic divide between major cities and smaller towns.

By investing in these communities, the government seeks to:

  • stimulate economic activity
  • create employment opportunities
  • improve residents' quality of life

It is also an acknowledgment of the vital role that smaller towns play in the broader regional and national economy.

Town Deal funding

Central to the success of Town Deals is substantial government funding of up to £1 billion. This funding typically supports a wide range of projects, including but not limited to:

  • infrastructure improvements
  • cultural and recreational enhancements
  • skills development programs

Newcastle Town Deal received an offer of £23.6m to deliver transformational projects in the Newcastle Town Deal area.