Discover Newcastle-under-Lyme treasures through new website

Published: 15 January 2026

The council's award-winning Brampton Museum is one of the borough attractions which features on the new Discover Newcastle-under-Lyme website.
The council's award-winning Brampton Museum is one of the borough attractions which features on the new Discover Newcastle-under-Lyme website.

Award-winning attractions from parks to museums, theatre and places to eat are detailed on a new website which showcases why Newcastle-under-Lyme is a go-to place to visit.

The Discover Newcastle-under-Lyme website is part of the wider Visit Staffordshire offer and formally launches today (Thursday, 15 January) to coincide with the Staffordshire Big Tourism Conference taking place at Uttoxeter Racecourse.

It features key information on venues such as the Brampton Museum, New Vic Theatre and Dorothy Clive Garden as well as activities such as wild water swimming at Whitmore Lakes and glamping in Betley.

Visitors to the site can easily plan their visit – what’s on, where to stay, where to eat and drink and more. With an evolving programme of events and festivals across the historic borough, Discover Newcastle-under-Lyme will serve as the essential portal of information.

To support the site in staying up-to-date and as comprehensive as possible, local businesses and organisations are now being urged to get in touch to register themselves and their activities. It’s free to register and includes adding up to four photographs, or businesses have the option to pay to use enhanced features.

The site can be found at: www.discovernewcastleunderlyme.co.uk .

Cllr. Craig Skelding, Cabinet member for Leisure, Culture and Heritage, said:

We have so much to offer visitors to our borough from renowned attractions like the New Vic Theatre and Brampton Museum to fantastic outdoor spaces at Apedale and Bathpool Country Park. There’s also an extensive range of places to eat, drink and enjoy live music.

 

The new Discover Newcastle-under-Lyme website brings all this information together on an accessible portal which celebrates our rich heritage with exciting and innovative attractions for visitors of all ages. We’d encourage relevant businesses to get the most out of this site by registering for free and help to boost their numbers.

 

Strengthening the visitor economy is a priority to the borough council and Discover Newcastle-under-Lyme is another way we can raise our profile across the UK and further afield.”

The Discover Newcastle-under-Lyme site is funded by the UK Shared Prosperity Fund.