New brochures promote investment
Updated brochures highlighting what’s happening in Newcastle and Kidsgrove are being launched to promote the towns.
Showing the range of commercial and economic development in the two main towns of the Borough of Newcastle-under-Lyme, the digital brochures are an introduction for potential investors.
Stephen Sweeney, Stephen Sweeney, Deputy Leader of Newcastle-under-Lyme Borough Council and Cabinet member for Finance, Town Centres and Growth, said:
There is so much going on across the two towns with investment bearing fruit and organisations working together that we wanted to pull together all that was happening and promote it one place.
The Experience Newcastle and Experience Kidsgrove brochures show not only what there is now, but lays out how the towns will look once millions of pounds have been spent.”
Simon Tagg, Leader of Newcastle-under-Lyme Borough Council, added:
One of the keys is that both towns have a strong network of groups, bodies and organisations working together for the common good.
That’s something we want to highlight to people because we know from experience that demonstrating we have that mutual cooperation and support in place is attractive to potential investors and businesses thinking of moving, or starting-up, here.”
As well as working with the town council, in 2016 Kidsgrove town centre businesses formed GO Kidsgrove, a Community Interest Company, which supports all businesses and organisations in Kidsgrove by promoting the area’s many shops and businesses, market traders and leisure outlets through regular promotions and events.
Under Town Deal funding Kidsgrove is currently have £16.9 million invested in it, enabling the building of Chatterley Valley West with the creation of up to 1,700 jobs, improvements to the train station and the creation of a single public hub in the town centre, which will open up the access to the Trent & Mersey Canal towpath and make the way into town more attractive to visitors.
In Newcastle, the Borough Council is working closely with businesses through the Newcastle Business Improvement District (BID), Staffordshire County Council, Aspire Housing, Keele University and groups from the local community.
Investment already confirmed by Government includes:
- Future High Streets Fund – investing £11m of capital grant in redeveloping key town centre sites, including the 450-space Castle car park at the Ryecroft, York Place and a revamp of the market;
- Newcastle Town Deal – investing £23.6m of capital grant in strategic developments and projects, including the redevelopment of the Midway car park and the former Zanzibar site;
- UK Shared Prosperity Fund – investing £4.8m of revenue grant in projects that will deliver programmes of interventions to people and skills, businesses and communities and places, including Keele University’s provision of digital skills training for the public in the town centre.