Sector specific support for businesses

Discover Newcastle-under-Lyme

Newcastle borough now has its very own tourism website, Discover Newcastle-under-Lyme, where residents and visitors can find out about places to stay, places to eat and things to do around the borough. 

Businesses can sign up to register their accommodation, eatery, attraction or event on the site, which then gets even greater exposure on the main Visit Staffordshire site. A bronze entry is free, with silver and gold paid packages available to boost visibility.

Local Visitor Economy Partnership (LVEP) - Destination Staffordshire

Destination Staffordshire is the official tourist board for Staffordshire, with a mission to attract more visitors into the county for day trips and overnight stays. It is a partnership of visitor attractions, accommodation providers, eateries and other tourism, hospitality and leisure businesses, who, together with local authorities are all working to grow the industry in Staffordshire.

They promote the county as a visitor destination, online and offline, and secure funding from governments to help our tourism businesses develop. They also organise the annual Enjoy Staffordshire Tourism and Good Food Awards to celebrate the best attractions, accommodation, hotels, pubs, restaurants and experiences the county has to offer.

Any tourism business in Staffordshire can join – basic entry is free. Businesses based in the Borough of Newcastle-under-Lyme also benefit from entry into the Discover Newcastle-under-Lyme site.

Visit Britain

Visit Britain is the national tourism agency, a non-departmental public body funded by the Department for Digital, Culture, Media & Sport (DCMS). It is responsible for promoting Britain as a travel destination and supporting the tourism economy. It works to attract international visitors through global marketing campaigns, partnerships, and travel trade engagement.

Tourism businesses can benefit from a range of information covering research and insights, business advice, training and events and news updates.